Conclusion
MonaVie replicated websites should be a tool for distributors to sell and promote products, but more importantly to enroll new recruits. This is done by making new connections and building relationships. As of now, some elements are missing from this site that could be helping engage site visitors and boost enrollment.
Original content from the distributors would be one way to engage site visitors. At the least a short bio or a welcome message, but more realistically a blog, customer testimonials personal photos or videos.
In addition to some original content, a strong tie-in to the distributor’s social media networks would offer a lot of personalization to this site. Right now this site is very generic and un-enticing, a little customization from each distributor would go a long way to connecting with visitors.
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