Lead Gen Blog

How to Control Your Franchisee Sites

By Dacia Egurrola
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A local online marketing strategy is necessary for your franchise but with it, comes a counterpart: the corporate side of it. Your franchisee sites should be compliant and cohesive with your franchise's brand. On that note, brand compliance is a big concern with franchisee sites and to ensure it, you need ...

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Online Tools to Recruit Franchisees

By Dacia Egurrola
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In this day and age, with the amount of competition out there, it is EXTREMELY important to find the right people to help you grow your business. Plus, they have to possess a certain set of skills that will allow them to manage your business. In this post I'll give ...

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Tools for Effective Communication Between Franchisor and Franchisees

By Dacia Egurrola

Communication is an essential part of every business (and of life!). The franchisor franchisee relationship needs to have good communication because a misunderstanding can lead to potential loss in clients and revenue. Nowadays, it's just not practical to think about calling people on the phone or going to meet them every time you ...

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Franchisee Websites – Considerations to Weigh

By Navid Safabakhsh
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It is extremely important to make a sound determination on who is ultimately best suited to deliver the optimal results you’re looking to achieve for franchisee websites. In most cases, the decision is whether to task your IT department or a current vendor with implementing this new solution, or utilize ...

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Center of Service

By Navid Safabakhsh

For any small business center that is getting started today, one of the fundamental things they need to do is get a website up. As they are building their marketing collateral and fine-tuning their business plan, they have to also get a website up, so that customers can find them, ...

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A few of SaaS’ many advantages for franchises

By Navid Safabakhsh

With any solution technology provider, specially with the SaaS´ product you are investing in you want to make sure the company behind it is very experienced and it is invested in supporting it overtime so it is not something is going to do well for the first couple months and ...

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