Lead Gen Blog

Franchise Web Design: Compliant Franchisee and Corporate Sites

By Dacia Egurrola
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A common problem that franchises have is that their corporate and franchisee sites don't look like they belong together, which results in a brand compliance problem. It’s true that one of the main reason you provide franchisee sites to your employees is so they can take advantage of an online ...

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Content Ideas for your Cleaning / Restoration Franchise!

By Dacia Egurrola
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So, we've arrived to the last installment of this 3-posts series conveniently named "Content Ideas for your Franchise". In this occasion, I'll go over some content ideas that can be very useful to spread across your Cleaning or Restoration franchisee sites. This will help you manage franchise content and grow ...

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Content Ideas for your Professional Services Franchise

By Dacia Egurrola
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In this installment of the "Content Ideas for Your Franchise" series, I'll go over some topic inspiration for Professional Services Franchisee Sites. With it, you'll be able to start producing the content necessary to feed your blog: updating your content regularly is one of the ground rules for SEO. But not ...

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Content Ideas for a QSR Franchise

By Dacia Egurrola
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This is the first installment of a 3-post series named "Content Ideas for your Franchises"! In each post I'll go over some topics specific to that franchise that can help them get started with a blog. In this one, I'll go over some ideas for content if you own or ...

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How to Maintain Your Franchisee Sites

By Dacia Egurrola

Getting your franchisee sites up and running can be hard work but, if done right, the effort can really pay off. Still, contrary to some people’s beliefs, the job doesn't stop there: a site needs to be maintained on a regular basis. Again, this is a collaborative effort that needs ...

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Get Your Franchisee Websites Up and Running

By Dacia Egurrola
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Getting a site up can be a potential hassle for you and your franchisees. Depending on the approach you take, it can be costly and time consuming. But you shouldn't be discouraged! You should think of this process as a collaborative effort between both parties. As you know, 43% of all searches ...

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Achieve Franchise Brand Compliance in Your Franchisee Sites

By Dacia Egurrola

As you know, rogue sites can be very damaging to your company. They are often the answer that your franchisees use to have that web presence that’s so imperative nowadays when an “official” solution is not offered to them. Nonetheless, they affect brand compliance, cost your company money and they ...

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