Lead Gen Blog

How to Make Content Marketing Easier for Your Franchisee Websites

By Dacia Egurrola
  • Uncategorized
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Yes, content is king, but it’s a demanding monarch that takes up your partners’ resources (time, money) and that requires a certain level of expertise. Granted, it can be very generous in the long run but, it can become frustrating to those seeking for immediate results. Patience, consistency and quality ...

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5 Renewable Sources of Inspiration for Your Franchise Local SEO Strategy

By Dacia Egurrola
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Content is king and extremely important for your site. But, just how important is it? Well, according to Kapost, per dollar, content marketing produces 3 times more leads. So, yeah, pretty important. The problem is that content can be sneaky and difficult to come up with! This is especially true if ...

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10 Tips to Train Your Partners on Franchise Local SEO

By Dacia Egurrola
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I’m sure you've heard time and time again that your need to have a partner online marketing strategy. Still, an important part in getting it to succeed and to improve your company's lead generation online, is training your partners on the subject. Yes, it's probable that they won't take on the ...

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How to Produce Compliant Content for Your Franchise Local SEO Strategy

By Dacia Egurrola
  • Uncategorized
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Nowadays, it’s becoming more and more imperative to have franchisee websites for franchise local SEO. Visitors want to find a solution for their problems or needs and they require local and customized content that caters to them specifically. Case in point: according to Content+, 60% of consumers feel more positive ...

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10 Tips to Ace a Franchise Local SEO Strategy

By Dacia Egurrola
  • Uncategorized
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For a site to reach its lead generation potential, it needs to be seen by prospective customers. SEO is an essential part in online marketing because it helps your site get to the top spots in the search pages thus, gaining visibility. Still a lot of companies that work within ...

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Why Your Franchise Local SEO Strategy Should Include a Site!

By Dacia Egurrola
  • Uncategorized
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Between social media, listings, reviews, among other things, it’s easy to be overwhelmed when putting together a franchise local SEO strategy, but make sure you aren't missing a franchisee website in it! According to Interconnected World, 61% of global Internet users research products online and unless you want all of ...

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